The following is a list of NHL Winter Classic, Stadium Series and Heritage Classic broadcasters, including those in Canada and in the United States.
The first NHL Heritage Classic was played in 2003 at Commonwealth Stadium between the Edmonton Oilers and the Montreal Canadiens. Although the Oilers had suggested the idea of hosting an outdoor game as early as the mid 1980s, the genesis of the 2003 event was the "Cold War" outdoor game played two years prior between Michigan State University and the University of Michigan.
One year later, NBC Sports Executive VP Jon Miller pitched the idea of an annual outdoor television event to the NHL in 2004 "but they didn't find the concept workable." In December 2006, Miller found an ally in then NHL Executive VP/Business & Media John Collins, who embraced the idea. The first Winter Classic was held January 1, 2008, between the Buffalo Sabres and Pittsburgh Penguins at Ralph Wilson Stadium in Orchard Park, New York. The game had an NHL-record crowd of 71,217 fans in attendance. The success of the 2008 NHL Winter Classic led the NHL to schedule a second one for 2009, held at Wrigley Field in Chicago, Illinois, on January 1, 2009, matching the Detroit Red Wings against the Chicago Blackhawks.
That game had the highest American television ratings of any hockey game in 33 years. The success of the 2009 NHL Winter Classic has solidified "the Classic" as an annual event from then on. The Winter Classic was officially made a permanent part of the NHL schedule through at least January 1, 2021, as part of the league's television contract with the NBC Sports Group. The Winter Classic is also broadcast in Canada by the league's TV partner there too.
Unlike the annual Winter Classic games, Heritage Classic games have been held infrequently.
For the 2013–14 NHL season, the NHL introduced three other outdoor games known as the Stadium Series. The 2014 Stadium Series was held in Los Angeles, California, New York City and Chicago, Illinois. Another Stadium Series game was held the following season in Santa Clara, California, with two more games scheduled for the 2015–16 season in Denver, Colorado and Minneapolis, Minnesota.
- The first outdoor game between two NHL teams was an official pre-season match-up on September 27, 1991. The game took place in the parking lot of Caesars Palace in Las Vegas, Nevada, and featured the Los Angeles Kings and the New York Rangers. The game was televised live on Prime Ticket, and, due to its uniqueness, has since been repeated numerous times on other networks, such as MSG Network and the NHL Network. During the game, Kings goaltender Kelly Hrudey wore a camera mounted on his mask, and shots from his point of view were used during the broadcast.
- There was no separate American live telecast of the 2003 Heritage Classic. ESPN, the American rights-holder at the time, was already committed to broadcasting college football on its channels during that day. American viewers who wanted to watch the game live could view the Canadian CBC broadcast on NHL Center Ice.
- In 2008, some NBC affiliates decided instead to air the game on secondary channels often used for weather service. Therefore, in some markets, fans with a satellite service carrying DirecTV or DISH Network were unable to watch the game. Despite this, and competing with broadcasts of college football bowl games (this was particularly noted in the Detroit, Michigan market, usually a strong market for hockey ratings, where the Wolverines were playing in the Capital One Bowl), the game garnered a 2.6 rating and 5 share, the highest rating for a regular season NHL game since 1996, and the highest share since Wayne Gretzky's final game in 1999, in a near tie with second-place CBS' 2.7 rating for Gator Bowl coverage. The production earned a 38.1 rating in Buffalo and 17.7 rating in Pittsburgh, to lead all markets.
- NBC had an airplane flying overhead to provide bird's-eye views of the rink, including a live webstream from its camera throughout the game. The announcers stood in a constructed perch on the penalty box side of the rink, in front of the stadium stands.
- In 2009, Dave Strader filled-in for Mike Emrick on play-by-play for NBC because he had laryngitis.
- On January 3, 2009, the NHL reported that the overnight television ratings had increased 12% over the 2008 game. Nationally, the game had 2.9 overnight rating and a 6 share. In Chicago, Thursday's game drew a national high of an 11.8 rating and 21 share, with Detroit second at 10.5 and 21 (this despite that yet again, a Michigan-based team was playing in the Capital One Bowl opposite the Winter Classic—this time the Michigan State Spartans). Other above-average markets included Buffalo (whose 10.1 rating/20 share was comparable to Detroit's), St. Louis (5.3/10), Pittsburgh (4.4/8), Denver (4.2/10), Providence (3.5/7), Indianapolis (3.4/6), West Palm Beach (3.3/6), and Orlando (3.2/5). Each overnight ratings point equals about 735,000 TV homes. On January 12, the final ratings figure was announced. There was an average of 4.4 million viewers of the game on NBC, and this was the largest since the February 23, 1975 match between the Philadelphia Flyers and the New York Rangers.
- The 2011 Winter Classic was delayed by seven hours due to rainy weather and ended up being played in prime time.
- The 2012 and 2017 games was played on January 2 since January 1 landed on a Sunday.
- The 2013 game was cancelled on November 2, 2012, due to the 2012–13 NHL lockout.
- NHL Network simulcast Sportsnet's coverage of the 2016 Heritage Classic.
- Ratings in the United States
- The CBC television broadcast of the 2003 Heritage Classic set the record for most viewers of a single NHL game with 2.747 million nationwide. This was the first NHL game broadcast in HD on CBC.
- Despite the overwhelming popularity of the original Heritage Classic between the Montreal Canadiens and the Edmonton Oilers in 2003, the popularity of the Winter Classic in Canada is low and declining. On Canada's CBC Television network, the Winter Classic has lower ratings than its weekly regular season telecasts Hockey Night in Canada. This has been attributed to the lack of Canadian teams in any of the Winter Classics and has led to a revival of the all-Canadian Heritage Classic.
- In 2011, the seven-hour delay on the CBC broadcast schedule caused the classic to be completely preempted in the province of Ontario. The network's coverage of the NHL that night began with the Battle of Ontario at Scotiabank Place in Ottawa at 7 p.m. ET, and broke away to the Classic outside Ontario. The CBC truncated the broadcast after two hours in Alberta to show the Battle of Alberta at Rexall Place in Edmonton in its entirety.
- TSN simulcasted NBCSN's coverage of the 2014 Stadium Series game between the Rangers and the Islanders.
- Since 2016, Sportsnet simulcast NBC Sports' feed of the Winter Classic and Stadium Series that do not involve a Canadian team.
- On November 26, 2013, Rogers announced that it had reached a 12-year, $5.2 billion deal to become the exclusive national rightsholder for the National Hockey League, beginning in the 2014-15 season. Quebecor Media sub-licensed national French-language rights to the league for $110 million per season, making TVA Sports the official French-language cable broadcaster of the NHL. RDS retains regional rights to Montreal Canadiens games not broadcast by TVA Sports. Former Montreal Canadiens goalie José Theodore joined the network as an analyst. NHL games occupy a significant portion of TVA Sports' programming, with a particular emphasis on the Canadiens and other teams popular in Quebec, such as the Boston Bruins, Colorado Avalanche, Pittsburgh Penguins, and Toronto Maple Leafs. Certain nights will feature themed selections of games, such as a viewers' choice game on Monday nights, rivalry games, and games focusing on star players. TVA Sports' flagship Saturday night broadcast, La super soirée LNH, will air 22 Montreal Canadiens games per season, along with a second game on TVA Sports 2. TVA Sports also airs the All-Star Game, Winter Classic, and Stanley Cup Playoffs.
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- ↑ Your Announcers and Open Thread For the 2010 Winter Classic
- ↑ Milbury Off Winter Classic Coverage?
- ↑ NBC televises the first NHL Winter Classic.
- ↑ HNIC Has the 2010 Winter Classic Covered
- ↑ CBC Sports HDTV to make debut.
- ↑ Canadian Press (December 31, 2010). Winter Classic moved to Saturday night. CBC Sports. Retrieved on January 2, 2011.
- ↑ "NHL signs 12-year TV, Internet deal with Rogers; CBC keeps ‘Hockey Night in Canada’", Toronto Star, 26 November 2013. Retrieved on 26 November 2013.
- ↑ "Rogers reaches 12-year broadcast deal with NHL worth $5.2-billion", The Globe and Mail, 27 November 2013. Retrieved on 26 November 2013.
- ↑ "What the new NHL broadcast deal means for hockey fans", The Globe and Mail, 26 November 2013. Retrieved on 26 November 2013.
- ↑ Cousineau, Sophie. "TVA to pay Rogers $120-million a year to be NHL's French-language broadcaster", The Globe and Mail, 2013-11-28. Retrieved on 2013-12-20.
- ↑ RDS, Canadiens announce 12-year regional rights deal. TSN.ca. Retrieved on 22 December 2013.
- ↑ Hickey on Hockey notebook: Habs fail to earn day off. Archived from the original on 7 January 2014. Retrieved on 27 September 2014.
- ↑ TVA SPORTS DÉVOILE SON CALENDRIER. TVASports.ca. Groupe TVA (2014-08-05). Retrieved on 2014-09-20.
- ↑ NHL, TVA Sports launch French-language agreement. Retrieved on 21 September 2014.