To name the new franchise, the team held a special name the team contest that eventually received over a thousand unique name suggestions. On July 22, the four finalists for the team name were unveiled. They were the:
Hoffman Estates Hammers
Voting for the team's name closed on August 4, with Express announced as the winner on September 21. The final four portion of the contest received a total of 20,000 votes. 
The mascot for the Chicago Express is "Traxx" the Horse.